Our Ethics are the Highest in the Business:

We don't need to "dumpster dive" or use other (in our view) unethical methods (as practiced by some of our competitors), to uncover competitive, market, supplier, product, technology, or strategy information.  Instead - we use our years of experience in the competitive intelligence field -- leveraging extensive knowledge of sources and ethical methods to find the information you need - quickly and efficiently.   In this way - we protect your reputation, your company's reputation, and our reputation.  When you get a "request for quote" from a primary research firm - make sure you ask them about the age and experience of their personnel - and whether they are willing to sign a project ethics statement.

We accurately disclose our identity, prior to all interviews.  

We fully respect all requests for confidentiality of information.

We avoid any conflicts of interest at all times.  We work with some clients on an exclusive basis for their industry - not working for their competitors.   We will never leverage client specific knowledge from one project to another.

We provide honest, impartial and unbiased, realistic recommendations and conclusions.

We comply with all applicable laws, domestic and foreign.

We faithfully adhere to and abide by any written directions provided by you - about your company policies, objectives, and guidelines.